DIGITAL ADVERTISING – WHATS AHEAD?

NIRANJAN GIDWANI

CONSULTANT DIRECTOR | MEMBER UAE SUPERBRANDS COUNCIL

Every month, a few hundred thousand people flock to the website of a famous German car brand to check out on its new range of cars. The market for new luxury cars has taken a setback over the past several months. As per Statista, the revenues in the luxury car market segment in the UAE are likely to be around 273 million dollars in 2021. This would average to around 2100 vehicles in a year. In India, the demand is around 40,000 vehicles in a year.