ADIDAS KICKS OFF THE NEW ACADEMIC YEAR WITH SPECIAL OFFERS ACROSS THE UAE

ADIDAS KICKS OFF THE NEW ACADEMIC YEAR WITH SPECIAL OFFERS ACROSS THE UAE

Dubai, August 11, 2021: adidas is kicking off the new academic year with exclusive offers throughout August and September in an effort to celebrate the return to class and sport in style. Launching WednesdayAugust11 across UAE stores and on www.adidas.ae, the promo offer will give students and parents the chance to receiveAED 100 back,on selected items, for every AED 300 spent at adidas stores across the United Arab Emirates.

With students finding creative and new ways to stay connected, motivated, and active during this transitional period,adidas aims to offer products that are authentic, relevant, and conducive to their learning and leisure environments.

There is so much enthusiasm around coming back to school in person, particularly after a challenging academic year. For this reason, adidas is looking toinspire kids to find the styles and attitude to stay active and go back to school, whatever that looks like for them,with a new level of positivity and confidence.

The Young Athletes adidas store in Dubai Mall is hosting several fun activities. Running from August 12 – August 14 from 4pm to 9pm, kids can enjoy the face painting workshop available at the store.  In addition, they can try out the arts and crafts workshop “embroideryand pins” that will be running throughout the whole campaign from 1PM to 5 PMon weekdays and 5PM to 9PM during weekends.

adidas’ Back to Sportoffering covers a diverse collection of accessories,sportswear, and shoes from backpacks to football boots, giving kids the opportunity to kick off the new academic year in style. The offer will be available throughout August to September 12 across stores in the UAE, including Dubai Mall, Mall of the Emirates, and Yas Mall.

Follow the conversation on Instagram, Facebook and Twitter using @adidasMENA

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About adidas

adidas is a global designer and developer of athletic and lifestyle footwear, apparel, and accessories with the mission to be the best sports brand in the world. As an innovation and design leader, adidas engineers the best in high-performance products to make athletes better, faster, and stronger and creates a range of classic and fresh lifestyle and high-fashion lines. 

For more information, please visit: adidas.com 

For further media information please visit www.adidas.comor contact:

Salma Malaeb

Salma.Malaeb@redhavasme.com

RED HAVAS

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