[August 4, 2021] – vivo ranked first in China’s smartphone market with a market share of 23.5 percent in the second quarter of 2021, according to the IDC Worldwide Quarterly Mobile Phone Tracker[i].
With a year-over-year growth rate of 23.6 percent, vivo earned the top spot as its product portfolios supported its position across all price ranges, covering the mainstream, mid-range and higher-end segments. Numbers from market research institutes indicated that vivo has topped China’s smartphone market since Q1 2021[ii].
Globally, vivo remained top 5 in the global smartphone market with a total market share of 10.1 percent in Q2 2021, up 33.7 percent year on year, according to IDC[iii]. Leveraging a local mindset, understanding of local culture and management, vivo continues to expand across the globe. As of now, vivo has branched out its sales network across more than 50 countries and regions, and is loved by more than 400 million users worldwide.
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vivo is a technology company that creates great products based on a design-driven value, with smart devices and intelligent services as its core. The company aims to build a bridge between humans and the digital world. Through unique creativity, vivo provides users with an increasingly convenient mobile and digital life. Following the company’s core values, which include Benfen*, design-driven and user orientation, vivo has implemented a sustainable development strategy, with the vision of becoming a healthier, longer-lasting world-class corporation.
While recruiting and developing the best local talents, vivo is supported by a network of 10 R&D centers in Shenzhen, Dongguan, Nanjing, Beijing, Hangzhou, Shanghai, Xi’an, Taipei, Tokyo and San Diego, focusing on the development of state-of-the-art consumer technologies, including 5G, artificial intelligence, industrial design, photography and other up-and-coming technologies. vivo has also set-up five production hubs (including brand authorized manufacturing center), across China, South- and Southeast Asia, with an annual production capacity of nearly 200 million smartphones. As of now, vivo has branched out its sales network across more than 50 countries and regions, and is loved by more than 400 million users worldwide.
*“Benfen” is a term describing the attitude on doing the right things and doing things right – which is the ideal description of vivo’s mission to build technology for good.
Please stay informed of vivo’s news at https://www.vivo.com/en/about-vivo/news