Wego partners with ‘Visit Graubunden’ to promote tourism experiences, driving GCC visitors’ growth
The campaign seeks to promote Graubunden in Switzerland as the ideal destination for summer activities
Dubai, UAE, 27 July 2021:Wego, the largest online travel marketplace in the Middle East and North Africa (MENA), and Visit Graubunden have announced a partnership to promote Graudbunden region in Switzerland as an ideal destination for summer activities amongst GCC residents.
Through joint online direct promotional activities, GCC travelers will be encouraged to book and save on flights and hotel rooms available through Wego.com app or website to experience the Swiss Lakes of Graubunden.
The campaign also aims to inspire the region’s travelers to discover the interplay between pristine wilderness and top notch, modern tourism infrastructure from tranquil mountain villages to the sleek and sophisticated hotels in St. Moritz, Lenzerheide, Vals, Flims/Laax or Bad Ragaz.
MamounHmedan, Managing Director, MENA and India, Wego, commented: “We are thrilled to work with Visit Graubunden to jointly showcase the beauty of Switzerland’s Graubundenlandscapes and rich heritage. The Swiss beauties are abundantly popular around the world, we are confident that this campaign will support the post COVID-19 recovery of the Swiss tourism sector and inspire more GCC travelers to visit Graubunden this summer.”
Wego presents a personalized and informative travel guide to Graubunden attractions including the region’s lakes, Swiss National Park, UNESCO World Heritage Sites, family activities including trips to Heidi’s land, as well as hiking tracks and accommodation options, seeking to convert interest into bookings.
Tamara Löffel-Jäger, Head of Business Development Visit Graubunden commented: “We are delighted to be working with Wego on this important campaign. The GCC market is key to Graubunden and with the news of quarantine free travel from the GCC to Switzerland we are looking forward to welcoming our guests from the region with open arms.”
Graubunden is a great destination all year round, making it an ideal vacation destination for those looking to get away from the daily grind.
Wego provides award-winning travel search websites and top-ranked mobile apps for travelers living in the Asia Pacific and the Middle East regions. Wego harnesses powerful yet simple to use technology that automates the process of searching and comparing results from hundreds of airline, hotel and online travel agency websites.
Wego presents an unbiased comparison of all travel products and prices offered in the marketplace by merchants, both local and global, and enables shoppers to quickly find the best deal and place to book whether it is from an airline or hotel directly or with a third-party aggregator website.
Wego was founded in 2005 and is headquartered in Dubai and Singapore with regional operations in Bangalore، Jakarta and Cairo.