UAE-Based Solar Energy Startup Pawame Secures

 UAE-Based Solar Energy Startup Pawame Secures Another US$2.5mil And Launches US$5mil Series A

For Expansion in Africa

  • Innovative pay-as-you-go business model uses mobile-money to make solar affordable
  • 5 grants totaling US$1.7 mil plus US$750k in equity including $250k from Launch Africa
  • Series A funding round launched to fuel growth and reach 1m people by 2025
  • Energy as a foundation for individuals to create a better future for their families

Dubai, United Arab Emirates: 06 June 2021 – Pawame, a UAE based off-grid solar start-up, has announced that it has successfully secured US$1.7mil in grant commitments, plus US$750k in equity including $250k from Launch Africa.The company has also announced that it is now launching its US$5 mil series A funding round to further boost its growth and expansion into Africa to further empower individuals to create a future for themselves that is brighter than they could have imagined.

Pawame offers aportfolio of innovative, high-quality solar home systemsin remote areas of Kenya on a micro-financed basis, using mobile money repayment, making it affordable for everyone to access safe, clean and reliableenergy.  The business model also uses energy as a bridgeto help families build a credit history and then gain access to other life-changing products through Pawame, products thatthey would otherwise be unable to access or afford.

Alexandre Allegue, Chairman and Co-Founder of Pawame commented, “I am extremely proud of this announcement, as despite facing challenges during the pandemic, Pawame delivered exceptional results in 2020, including achieving bottom-line profitability and positive cashflow for the first time. We accomplished this thanks to our unique and sustainable value proposition, alongside a cost-effective execution and an exceptional team.”

Grants and funding were received from all over the world. The SDG7 Results Grant was received from the Netherlands Enterprise Agency, and it will significantly accelerate and de-risk Pawame’s geographic expansion within Kenya. The Energy and Environment Partnership (EEP) grant will help accelerate the company’s product development pipeline, funding pilots for new products like solar water pumps and solar refrigerators. The Market Based Energy Access II grant(MBEA-II), from Dutch development organizationSNV, will fund market activationinitiatives in Kakuma and Kalobeyei refugee camps. Additional grants were secured from AECF REACT Kenya and the flagship World Bank-fundedKenya Off-Grid Solar Access Project (KOSAP),as well as US$750k in equity including $250k from Launch Africa.

With a team of 80 employees and over 200 contract agents and technicians, Pawame plans to electrify over one million people in sub-Saharan Africa that do not have access to grid power by 2025. The start-up is also planning to extend its product range to other life enhancing products, including income generating appliances such as water tanks, solar water pumps and solar refrigerators. These will empower many families in rural areas to start their own business, and enable farmers to extend the life of their crops.

Maurice Parets, CEO of Pawame, said, “Energy is just the beginning, supplanting dirty kerosene lamps, our solar products help protect as well as change the lives of off-grid families. The funds from our Series A equity round will allow us to accelerate our growth by delivering a broader array of life-changing products to more families in more of Kenya and, eventually, to other parts of Africa.”

Pawame is on target for its geographic expansion within and beyond Kenya, with the series A fundraising set to further accelerate its growth trajectory. Its current investors are primarily GCC based, with its largest shareholder being senior executives from the largest power utility companies of the Middle East as well as Launch Africa VC.

Baljinder Sharma, Director atLaunch Africa Ventures, commented,“Our thesis for investing into Pawame is simple: without electricity or connectivity, individuals are excluded from the exponential growth that an increasingly digital world has to offer.   Although Pawame’s products essentially offer off-grid hardware with an affordable pay-as-you-go model, their value offering is far beyond simply electricity – which will be a defining factor for the company as they bring economic growth to a historically excluded set of people.”



Pawame is an off-grid solar company aiming to electrify the 580million people (over half of the population) in sub-Saharan Africa that don’t have access to electricity.  The company distributes, finance, and provide after-sales support for residential solar home systems and more using an affordable rent-to-own, pay-as-you-go business model.  It’s an innovative approach to energy access that is “leapfrogging” traditional power lines the way that mobile phones did to landlines.

The electrification of our customers’ households combined with our pay-as-you-go technology platform, customer relationships and data enable us to offer further life-changing products like electrical appliances, other durable goods and education loans, all with the aim of making a meaningful contribution to global poverty alleviation.

Pawametransforms the lives of individuals and entire communities, starting with modern energy access. On the sure foundation of reliable energy, students, entrepreneurs, and global citizens can gain access to life-altering worlds of financial empowerment and digital connectivity on a path to limitless opportunity.

With a team of 80 employees and over 200 contract agents and technicians, Pawame plans to electrify over one million people in sub-Saharan Africa that do not have access to grid power by 2025.

A trusted brand, the company has received numerous accolades since its inception in 2016. Its gender equity and consumer protection commitments are also emblematic of Pawame’s social responsibility. For more information,

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