MONDAY HAIRCARE IS CHANGING THE HAIR GAME IN THE UNITED ARAB EMIRATES

MONDAY HAIRCARE IS CHANGING THE HAIR GAME IN THE UNITED ARAB EMIRATES

Pamper Your Hair with Salon-Quality Products at Reasonable Prices

Dubai, UAE, 18th May 2021: Meet your new best friend and cult-favourite haircare brand, MONDAY haircare! After making a splash with successful launches in Australia, New Zealand, USA and Canada, MONDAY Haircare is now making its mark in the GCC, hitting the shelves of leading retailersNamshi,Watsons andBeauty Solutions. The iconic brand offers high-quality product formulas, which have been engineered to perform better than salon-quality brands.

Founded by New Zealand entrepreneur and beauty enthusiast, Jaimee Lupton, with an idea to make luxury accessible to all. Jaimee’s vision as a woman was that we should all have access to great quality haircare.  Jaimee said: “Beauty shouldn’t be expensive – it should work without breaking the bank!”

The newest haircare brand to land in your basket, is not only millennial pink and smells like heavenly gardenia, but Sodium Lauryl Sulphate (SLS) and paraben free, cruelty free and made of recyclable materials – what more could a girl want? This product comes with all the natural and pro performance ingredients you could ask for, without the hefty price tag or compromising on the shampoo experience.

Jaimee continued: “I’m a huge believer that every person, no matter their story, should be entitled to look and feel good and that’s what we want for women in the region. The lack of transparency and extortionate pricing across the beauty sector is what gave me the idea to start MONDAY.”

Every part of the MONDAY haircare brand has been created with purpose and passion. The brand boasts formulations that have been through seven stages of research and development in order to exceed the performance of reputable salon brands.

But wait, there’s more! MONDAY haircare formulations are salon-quality as they contain a higher quantity of functional extracts, which means that your hair always bounces back. The shampoo and conditioners are not only all natural in terms of their ingredients but have up to 3x more active ingredients than those currently found in mass retail products, including highly nourishing ones like Jojoba Oil and Ginger Root Extract.

MONDAY haircare’s range is proudly cruelty-free and 100% recyclable. The sleek pink bottles are hard to miss. Not only will they look gorgeous on bathroom shelves, but they are made from recyclable plastic. Their rectangle shape means they fill up more efficiently and they use silkscreen printing instead of plastic labels to minimize sticky residue and environmental impact.

MONDAY haircare products are available in four different shampoo and conditioner formulations which cater to all types of hair – from straight to curly, dry to damaged and everything in between. The range includes ‘Volume’, ‘Smooth’, ‘Repair’ and ‘Sensitive’ with prices starting from 49AED, 350ml.

MONDAY haircare can do it all! Just like us ladies, MONDAY can work well, look good and make a difference.

ENDS

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