OPPO to Showcase New Technology Breakthroughs and Partnerships at Mobile World Congress Shanghai 2021
OPPO to unveil a new global charging initiative, 5G achievements and wireless charging innovations
Dubai, UAE, 22 February 2021 – OPPO, a leading smart device company, today hinted at the innovations it will reveal at Mobile World Congress, Shanghai (MWCS) 2021. From February 23 to 25 OPPO will demonstrate the results of new testing in the 5G space, alongside its partners, as well as futuristic developments in charging technology, smartphone concepts and the Internet of Things (IoT).
Faster Charging, For Everyone
OPPO will demonstrate new wireless charging technology, using its groundbreaking OPPO X 2021 rollable concept smartphone, as well as the latest developments in its VOOC flash charging. But perhaps most exciting will be its unveiling of a global initiative that aims to bring easy, rapid device charging to every area of daily life.
OPPO has led the flash charging space since first releasing its VOOC technology in 2014. MWCS offers the chance to demonstrate the innovations and partnerships that will expand its ecosystem into the future, reaching more people through more devices than ever before.
The Possibilities of 5G
After numerous successful trials in 2020, visitors will be able to see a live demonstration of OPPO’s 5G mmWave speed testing at the China Unicom booth. 5G mmWave will underpin the next generation of 5G applications and already features in OPPO’s 5G CPE, which will be showcased at MWCS.
OPPO’s 5G CPE converts 5G signals into stable, incredibly fast Wi-Fi connections. By working with leading industry partners like Ericsson, and developing two proprietary antenna solutions, the 5G CPE makes high-speed connectivity a reality for future smart homes. Visitors to the OPPO booth can learn more first hand.
William Liu, President of Global Marketing, OPPO said: “The sky is the limit for OPPO. At Mobile World Congress 2021 in Shanghai, we’ll showcase our next generation charging technology and reveal how OPPO is expanding its footprint from smartphones to multiple industry sectors.”
For more information, OPPO’s inventions can be viewed at booth number N2-E40.
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Sr. PR & Communication Manager – GCC
OPPO is a leading global technology brand since 2004, dedicated to providing products that seamlessly combines art and innovative technology.
OPPO is on a mission to building a multiple-access smart device ecosystem for the era of intelligent connectivity. The smartphone devices have simply been a gateway for OPPO to deliver a diverse portfolio of smart and frontier technologies in hardware, software and system. In 2019, OPPO launched a $7 Billion US Dollar three-year investment plan in R&D to develop core technologies furthering design through technology.
OPPO is firmly pursuing the creation of the best technology products and technological artistry for global users. Based on the brand elements of leading, young and beautiful, OPPO dedicates to the mission of letting the extraordinary users enjoy the beauty of technology.
For the last 10 years, OPPO has focused on manufacturing smartphones with camera capabilities that are second to none. OPPO launched the first mobile phone, the Smile Phone, in 2008, which marked the launch of the brand’s epic journey in exploring and pioneering extraordinary technology. Over the years, OPPO has built a tradition of being number one, which became a reality through inventing the world’s first rotating camera smartphone way back in 2013, launching the world’s then thinnest smartphone in 2014, being the first to introduce 5X Zoom ‘Periscope’ camera technology and developing the first 5G commercial smartphone in Europe.
Today, OPPO was ranked as the number five smartphone brand globally. OPPO brings the aesthetics of technology of global consumers through the ColorOS system Experience, and Internet service like OPPO Cloud and OPPO+.
OPPO’s business covers 40 countries with over six research institutes and five R&D centers across the world, from San Francisco to Shenzhen. OPPO also opened an International Design Centre headquartered in London, driving cutting edge technology that will shape the future not only for smartphones but for intelligent connectivity.
About OPPO MEA
OPPO started its journey in the Middle East and Africa (MEA) region in 2015 after setting up its regional office in Egypt. Following the immense success of the brand’s sales centre in Cairo in the first year, OPPO accelerated its expansion plan across the MEA region and inaugurated its country operations in the UAE in 2019. Now OPPO is physically present in more than 13 markets across the region, including Egypt, Algeria, Tunisia, Morocco, Bahrain, Saudi Arabia, Oman, Kuwait, Qatar, Kenya, Nigeria, South Africa and the Levant.
To empower its presence in the region in line with its product localisation strategy, OPPO further invested in MENA and set up its very own factory in Algeria in 2017, thus, becoming the first Chinese brand to build a manufacturing premises in North Africa. Based on insights of local consumers in each country, OPPO has evolved the progress of product localisation, taking into consideration several perspectives towards each market, including product localisation, to further meet the core needs of users; marketing localisation, to better communicate with local young customers; and talent localisation, to understand local consumers further and provide an optimum customer service.
Within the last year, OPPO has started to adjust its product line in the Middle East region specifically. This has included the launch of its flagship OPPO Find X Series and the introduction of the OPPO Reno Series. OPPO will continue to evolve its local product line to offer more premium series to consumers in the region.
A forward-thinking international technology company, OPPO strives to be a sustainable company that contributes to a better world and have enacted positive change in every way possible through activating local community initiatives and humanitarian, charity campaigns.