SHURE MV7 PODCAST MICROPHONE LAUNCHES IN THE UAE, TAKING RECORDING AND STREAMING TO THE NEXT LEVEL
Shure’s First Hybrid XLR/USB Microphone Means Less Time Editing and More Time Creating
Dubai, UAE, 31st January, 2021—For podcasters, gamers, and vocalists, professional-level audio production is paramount. To answer the increasing demand for audio streaming and recording solutions at home, in the studio, or anywhere, Shure MEA unveiled the MV7 Podcast Microphone – the Company’s first hybrid XLR/USB microphone. Ideal for both entry level and experienced creators, the MV7’s intuitive design makes it incredibly user friendly and simple to set up and control.
Harnessing the Company’s engineering prowess that developed its iconic SM7B Vocal Microphone—a legend in the recording, live streaming, and podcasting sectors—the MV7 dynamic microphone delivers versatility and control, flexible connectivity options, and high-quality audio in a sleek, compact design.
A Virtual Audio Engineer in Every Box
Shure’s Voice Isolation Technology elevates the user’s voice to help take podcasts or live streams to the next level. No matter the environment, the microphone’s pick-up pattern focuses solely on the vocals by bringing it to the forefront of the recording, for uninterrupted audio every time.
A user’s vocal level and mic position are always fluctuating. Auto Level Mode sets gains perfectly in real time, so the output levels stay consistent. This enables creators to focus on the content, and not on their mic technique, resulting in less time editing post-recording, and more time creating. Auto Level Mode also acts as a virtual audio engineer and adjusts audio levels on the fly, giving audiences a more consistent listening experience.
User-Friendly Customization Shortens Set-Up Time
An integrated touch panel optimizes control for quick, convenient adjustments. With just a few taps, the touch panel control lets the user adjust the gain, headphone volume, monitor mix, and mute/unmute, with an option to lock customized settings.
Complemented by the new, free Shure MOTIV App for desktop, the MV7 offers the flexibility to control audio functions with the convenience of various preset modes. Users can select their tone (Dark, Natural, or Bright), depending on if they want a deep “radio” voice, or a crisp and clean sound. These settings are available in Auto Level Mode and can be selected with one click in the MOTIV app. Similarly, users may select their mic distance from the MV7 (Near or Far), depending on how they are positioned. For podcasters and streamers who like to be up close and personal with the mic, near mode is ideal. For those who need a little more breathing room, far mode offers a consistent level up to 18 inches. The MV7 is also certified by popular VoIP solution, TeamSpeak.
Compatible with virtually any device or hardware, the MV7 is easy to integrate into an existing technology setup, whether creating content in a home studio or recording on-the-go. The mic offers a professional XLR output for use with interfaces, mixers, and professional audio equipment—making it an ideal multi-purpose solution for podcasting, radio, gaming, voiceovers, and recording studios. It also supports a USB-A and USB-C output for Mac and PC. When mobility and on-the-go recordings are needed, the MV7 works with select Android devices. A Lightning cable is available separately for use with iPhones and iPads.
The MV7 Podcast Microphone comes in two colors (black, silver) and is available at the following retailers: Dubai Audio, DJ Corner, Techniline and Audio Shop by Sound Town Electronics, priced at AED 952 exc. VAT. Customers have the option to purchase an add-on a desktop mic stand, folding tripod stand or boom arm when buying the MV7.
Shure (www.shure.com) has been making people sound extraordinary for nearly a century. Founded in 1925, the Company is a leading global manufacturer of audio equipment known for quality, performance, and durability. We make microphones, wireless microphone systems, in-ear monitors, earphones and headphones, conferencing systems, and more. For critical listening, or high-stakes moments on stage, in the studio, and from the meeting room, you can always rely on Shure.
Shure Incorporated is headquartered in Niles, Illinois, in the United States. We have nearly 40 manufacturing facilities and regional sales offices throughout the Americas, EMEA, and Asia.
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