India’s leading business school IIM-Indore launches two new programmes for working executives in UAE

India’s leading business school IIM-Indore launches two new programmes for working executives in UAE

  • Open to all nationalities, programmes are offered in partnership with Anisuma Training Institute in Dubai as the entities complete 3 years of strong collaboration
  • The new courses are ‘Strategic Marketing Management in the Digital World’ and ‘Post-Graduation Diploma in Business Administration’
  • Anisuma becomes the only institution in UAE offering 4 prestigious courses from IIM-Indore and with an alumni strength of over 350

12th December 2020, Dubai, UAE: With the aim of helping working executives upgrade their skills in an ever-changing business environment, the prestigious Indian Institute of Management-Indore (IIM-Indore) has launched two new programmes for executive professionals in the UAE. The celebrated institute is among the one-percent of business schools amidst 13,000+ in the world, holding the ‘Triple Crown’, i.e. the three most prominent certifications granted by the largest and most influential business school accreditation agencies.


Offered exclusively in partnership with Anisuma Training Institute Dubai, the new ‘Strategic Marketing Management in the Digital World’ course starts on 19th December and will be delivered online on weekends over the next 5 months.

The other flagship programme for executives, ‘Post Graduation Diploma in Business Administration’ will commence from March 2021.

The 14-month blended programme is uniquely designed to inculcate strong conceptual frameworks in business and management skills by judiciously mixing online, classroom contact as well as group discussions and networking with practical frameworks which can be applied at the workplace. The participants will get to complete the last module at IIM- Indore campus.

Dr. Mahesh Chotrani, Founder Director and Managing Partner, Anisuma Training Institute, said: “It gives me immense pleasure to be representing one of the leading management institutes of the world and to be able to provide executives in the UAE with the best courses from the business school.

“All our batches have limited capacity and are restricted to about 45 students per batch. Candidates are selected based on their academic background and professional experience, and individual profiles are reviewed by the executive committee before assigning the seat,” Dr. Chotrani added.

IIM-Indore and Anisuma Training Institute have built an alumni strength of over 350 participants during their 3 years’ collaboration.

Moreover, Anisuma is the only institution in the country providing four distinct executive programmes from the leading business school which is renowned across the globe for its excellence in management education, research and training. Additionally, the use of contemporary participant-centric pedagogies and teaching methods make them all the more unique.

Mr. Manohar Punjabi, Founder Director and Managing Partner, Anisuma Training Institute, said: “The world of business is constantly changing and for career-enhancement, it becomes imperative to understand and apply those changes to stay ahead of the game.

“That is why mid-career education is not only important but critical in today’s environment. Moreover, the programme is delivered by the faculty of IIM-Indore, comprising a rich mix of distinguished academicians and researchers who have extensive work experience in the private and public sector,” Punjabi added.

“Leaders today must not only understand technology but also be able to create a strategy which is digital focused. Our new course,focused on strategy for a digital world,will enable them with the tools and insights to create customer delight using technology.

“Participant will see an opportunity that a digital disruption creates and how a customer’s perspectives can be changed. Finally, the programme will make the participant an effective leader, with the ability to create an innovative and cutting edge marketing strategy in the new age,” said Dr. Chotrani.

On successful completion of the programmes, participants will be awarded a Certificate of Completion of Strategic Marketing Management Programme in Digital World for Executives and will be eligible for Executive Alumni Status of the Institute.

The programmes are exclusively designed for working executives and entrepreneurs that are looking for major upskilling in the management domain but finding it difficult to pursue a full-time programme.

The programmes contain courses from various management functions covering contextual concepts that are highly relevant to the existing business environment. The courses are open for all nationalities and offer rich practical content.

Anisuma’s journey with IIM-Indore began 3 years back with the launch of ‘General Management Program for Executives’ which will begin its 8th batch in January 2021.

However, the convocation for the first batch of the ‘Strategic Financial Management for Executives’ programme was held last month, while the 2nd batch will start this week.

Anisuma Training institute is run by professionals who not only have had rich practical experience and knowledge of regional and international markets of decades but also are PhD holders from the IIM themselves.

For registration and any other information, please contact:

Dr. Mahesh Chotrani, Anisuma Training Institute LLC, Knowledge Village, Dubai, UAE , +97150 4224281 , +97154 9955644

Notes to the Editor:

About Anisuma

Established in the year 2017 by Jacky’s Group of Companies, Anisuma Training Institute is a creator and facilitator of Executive Learning & Training Programmes designed for professionals in the UAE in collaboration with leading institutions across the globe. With a team that comes with a solid professional and rich academic background, Anisuma aims to provide world-class training in the region.


Established in 1996, Indian Institute of Management-Indore (IIM-Indore) has been a leader in the field of management education, interfacing with the industry, government and PSUs. IIM Indore provides a broad array of programmes, formats and locations to meet diverse needs for management education. IIM-Indore has 100+ well-qualified internal faculty complemented by carefully selected adjunct faculty with considerable industry or domain expertise. IIM-Indore offers a participant-centered approach to management education. Several IIM-Indore faculty members have been deputed for the Participant-Centered Learning Programme at Harvard Business School. The Institute provides excellent physical infrastructure for academics, residence and extra-curricular activities as well. The institute has also bagged a rank in the top 100 FT Rankings 2019 and has been placed in the 101+ bands in the World QS Rankings 2019 for Indian Business Schools.

Additionally, IIM Indore is now the second IIM in India to receive triple accreditations, bringing glory to the Institute with a ‘Triple Crown’, i.e. receiving all the three prominent accreditations — Association of MBAs (AMBA, UK); The Association to Advanced Collegiate Schools of Business (AACSB, USA); and EQUIS, European Union.

This combination of accreditations is held by less than one percent of business schools in the world, granted by the largest and most influential business school accreditation agencies. As of March 2019, the ‘Triple Crown’ was received by only 90 business schools globally, out of the 13,000+ schools offering business degree programmes.

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