BankOnUs launches app to revolutionize the business dynamics of FinTech firms

BankOnUs launches app to revolutionize the business dynamics of FinTech firms

  • BankOnUs launches technology-oriented app to address key customer challenges and enable easy, reliable and cost-effective financial solutions to them
  • BankOnUS deploys sophisticated AI-powered algorithms that is disrupting the financial services ecosystem
  • With a customer centric approach at the forefront, BankOnUs offers a detailed pictorial comparison of products making the decision-making process seamless to select the right credit card, bank account, loan, or insurance

Dubai, United Arab Emirates, November 4, 2020: BankOnUS, UAE’s leading financial services aggregator launches a new generation technology-oriented app to enhance the customer engagement level and enable easy, reliable and cost-effective financial solutions to its customers. The launch is aimed at addressing the key challenges faced by customers and disrupting the financial services ecosystem.

With over 1500 product offerings in the financial services industry, the BankOnUs app deploys sophisticated AI-powered algorithms and places customer concerns at the core. Its commission-agnostic selling process provides transparency and ultimately gives the customers more choice, savings and control.  BankOnUs offers a detailed pictorial comparison of products making the decision-making process seamless.

What sets them apart is that the app offers an opportunity for its customers to save all their financial products in one wallet, making it easily available and accessible. Another customer challenge that it addresses is the elimination of the role of intermediaries, while providing complete and precise information.

Dhruba Jyoti Sengupta, Co-founder, BankOnUs said, “The financial services industry offers a myriad of services and the FinTech sector is making progressive strides in impacting the financial services ecosystem. Customers are looking for information, transparency and reliable solutions. With the launch of the BankOnUs app, we are personally empowering our customers with all the information required to make their financial purchases suiting their lifestyle and needs. Our objective is to provide simplified solutions to the consumers while introducing technological innovations into a single marketplace.”

About BankOnUs

BankOnUs is UAE’s reliable platform for personal finance and insurance.  Its AI-powered algorithmsaid in simplifying the process to find and compare multiple policies side-by-side to visualize the benefits and advantages of each policy, thereby empowering customers to make informed banking decisions. It is built with a vision to have its customers ‘bank on us’ for all their personal finance needs.

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