Debonairs Pizza Celebrates 10-Year Anniversary With Social Initiative and the Ultimate Deal!
13 September Dubai, United Arab Emirates: Debonairs Pizza, the UAE’s beloved pizzeria with roots from South Africa, celebrates its 10-year anniversary since entering the UAE back in 2010, carrying out a ‘give back’ social initiative, paired with a thrilling offer rolled out over the next few days.
Following a successful year of expansion, opening its sixth location in the UAE and marking its first location in Abu Dhabi, the leading pizza restaurant in Africa is devoting its 10th birthday celebration to its customers this week by launching 3-day promotion featured on their website, as well as a complimentary grocery shopping spree for 10 lucky patrons, spreading joy beyond their pizzas and offering a helping hand during dire times.
From Tuesday 15 September until Thursday 18 September, customers who order Debonairs Pizza directly from the restaurant’s portal can take full advantage of the 10-year anniversary by receiving a whopping 40% discount applied towards their total bill, and in parallel can enter into a competition for a chance to have their groceries comped this month by Debonairs Pizza, with a a voucher worth AED 500 from a preferred grocery store. To enter, customers are required to send a direct message to the brand’s local Instagram account, @debonairspizzauae, and express why they wish to have their groceries taken care of. Meeting a struggling economy and thousands of people who have recently been made redundant due to the pandemic, the pizzeria couples its celebration with an opportunity to give back and share their success with none other than those who have supported Debonairs over the years.
Aziz Moti, of ISA Group, the Master licensee holder for Debonairs Pizza in the UAE, expresses “We feel honored that we have been the preferred pizza brand for thousands of patrons across the UAE over the past 10 years, and as a way of saying thank you and giving back, we have dedicated our birthday to our customers, providing them a chance to indulge in our pizzas all week at a highly discounted price, and an opportunity to rid of the pressures of spending on groceries this month”.
Debonairs Pizza success over the years has allowed the brand to open over 700 stores worldwide with locations across UAE, Southern Africa, Saudi Arabia and Oman. The business shows no signs of slowing down with plans of 15 more locations opening across Dubai, Abu Dhabi, Sharjah, RAK, Al Ain, and Fujairah through the franchise network within the next two years.
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About Debonairs Pizza
Debonairs Pizza is the leading pizza restaurant in Africa, and the UAE. With four successful branches across prime locations such as Dubai Mall, JLT, Al Garhoud and Motor City, we aim to be the leading pizza restaurant of the UAE. Debonairs Pizza was established in 1991 by two university students who began operating from a family bakery in Pietermaritzburg, South Africa. In 1996, Debonairs Pizza was acquired by the highly successful Famous Brands, giving the restaurant brand access to the most professional and polished support system available within the fast food franchising industry.
Debonairs Pizza was established in 1991 by two university students who began operating from a family bakery in Pietermaritzburg, South Africa. In 1996 Debonairs Pizza was acquired by the highly successful Steers Group of Companies (now Famous Brands), giving the restaurant brand access to the most professional and polished support system available within the fast food franchising industry.
Debonairs Pizza was founded on an innovative relationship marketing strategy, which has become one of the corner-stones of the brand’s success. We pride ourselves on our focused direct marketing strategy aimed at building long term relationships with our valued customers.
At Debonairs Pizza, we know that you either go big or you go home – that’s why we’ve invented the Triple-Decker® and the Crammed-Crust®. We know that we need to deliver it hot and fresh – that’s how the Hot or Not sticker came about. Most of all, we know our pizza has to be AMAZING – because it is made for amazing people.