TOMMY HILFIGER LAUNCHES FIRST EVER HIJAB
AMSTERDAM, THE NETHERLANDS (AUGUST 2020) – Tommy Hilfiger, which is owned by PVH Corp. [NYSE: PVH], announces the launch of its first hijab. Crafted from a fine, woven jacquard with a light shimmer of soft lurex thread, the hijab’s lightweight material allows for ultimate breathability and elegant comfort. The TOMMY HILFIGER hijab builds on the brand’s ongoing philosophy of inclusivity and diversity. It will be available for purchase globally on August 15, 2020 in select TOMMY HILFIGER stores and on tommy.com
Since opening his first store, People’s Place, in 1969 in his hometown of Elmira, New York, Tommy Hilfiger has brought people of all backgrounds together to share exciting pop culture experiences. As the brand has evolved over the years, it remained driven by this inclusive spirit. Today, TOMMY HILFIGER seeks to work for every fan, each season offering styles that honor the brand’s vision of creating fashion that welcomes all. with the hijab launch joining the brand’s expanded curve sizing, Adaptive features and gender-neutral design.
Friends and followers of the brand are invited to join the conversation on social media using #TommyHilfiger, @TommyHilfiger and #TommyHilfiger.
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About Tommy Hilfiger
With a brand portfolio that includes TOMMY HILFIGER and TOMMY JEANS, Tommy Hilfiger is one of the world’s most recognized premium designer lifestyle groups. Its focus is designing and marketing high-quality men’s tailored clothing and sportswear, women’s collection apparel and sportswear, kidswear, denim collections, underwear (including robes, sleepwear and loungewear), footwear and accessories. Through select licensees, Tommy Hilfiger offers complementary lifestyle products such as eyewear, watches, fragrance, swimwear, socks, small leather goods, home goods and luggage. The TOMMY JEANS product line consists of jeanswear and footwear for men and women, accessories, and fragrance. Merchandise under the TOMMY HILFIGER and TOMMY JEANS brands is available to consumers worldwide through an extensive network of TOMMY HILFIGER and TOMMY JEANS retail stores, leading specialty and department stores, select online retailers, and at tommy.com.
About PVH Corp.
PVH sets the standard of style as one of the most admired fashion and lifestyle companies in the world. We power brands that drive fashion forward – for good. Our iconic portfolio includes TOMMY HILFIGER, CALVIN KLEIN, Van Heusen, IZOD, ARROW, Speedo*, Warner’s, Olga and Geoffrey Beene brands, as well as the digital-centric True & Co. intimates brand. We market a variety of goods under these and other nationally and internationally known owned and licensed brands. PVH has over 38,000 associates operating in over 40 countries and nearly $9.7 billion in annual revenues. That’s the power of PVH.
*The Speedo brand is licensed for North America and the Caribbean in perpetuity from Speedo International Limited.