Nostalgia is trending on Spotify, Cyndi Lauper shares her perspective

Nostalgia is trending on Spotify, Cyndi Lauper shares her perspective

As we continue to adjust and cope with the realities of the current climate, Spotify listeners have been tapping into feelings of nostalgia. And we checked in with an iconic singer to hear her thoughts.

Based on Spotify listening between April 1-7, we’ve seen a 54% increase in listeners making nostalgic-themed playlists filled with their favorite throwback tracks. We’ve also seen an increase in the share of listening of music from the 50s, 60s, 70s and 80s.

 

Could it be that listening to familiar tunes during challenging times provides comfort? Maybe so, says David DiSalvo, a behavioral science writer and author of “What Makes Your Brain Happy and Why You Should Do the Opposite.” DiSalvo tells Spotify: “Nostalgia – for many of us – brings us back to a time when our lives felt simpler and we had more control.” (read more DiSalvo insights on our blog post).

 

One such artist who may be helping transport listeners to cheerier times (time after time, too), is Cyndi Lauper, whose upbeat hit “Girls Just Want to Have Fun” is one of the most-streamed from the 80’s in the past week, with more than 2.3 million streams from April 1-7. The iconic singer-songwriter, who has more than 8.5 million monthly listeners on Spotify, shared her own perspectives on nostalgia from her home in New York City.

 

“Every artist’s dream is that their music can be a sense of comfort, of joy, of inspiration,” Lauper said. “That’s why we do what we do; to connect, to tell shared stories that people can relate to, cry to, laugh with, dance (to) and be joyful with, to comfort. Music marks time for me. So when I hear a song, it brings me back to that exact moment in time. Lauper told Spotify. “Like most people I have a soundtrack.  Broadway cast recordings of ‘The King & I’ and ‘Funny Girl’ bring me back to when I was 5 years old and just discovering my voice and love for music.”

 

And how is Lauper adjusting to life in quarantine? “I am eating too much and not exercising enough, but I am sticking to my vocal lessons and personal training, just not as much as before the quarantine. I am reaching out to friends to check on them and taking the advice of Governor Cuomo. We are playing by the rules so we can do our part to flatten the curve.”

 

For more from Lauper, check out Spotify’s blog For the Record. We’ve also provided additional data points below as they relate to nostalgic listening trends.

 

NOSTALGIA LISTENING TRENDS FROM SPOTIFY (Data from April 1-7):

 

 

  • Tracks from the 50s have seen the biggest increase in their share of streams but we’ve also seen increases among music from the 60s, 70s and 80s. Here are some of the most popular tracks streamed by decade over the past week in the United Arab Emirates:

 

 

 

 

 

 

 

 

 

Explore Cyndi Lauper’s true colors in This Is Cyndi Lauper; you can listen for free on Spotify.

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