Power to the littles: princesses and superheroes land at Max Fashion

Power to the littles: princesses and superheroes land at Max Fashion

As the GCC summer draws closer, it is becoming that time of year for a wardrobe overhaul. Max Fashion has got you covered with an all new collection of enviable clothing to see little ones through brighter days, warmer weather and higher temperatures. Trendy, fashion-forward, and authentic character apparel is a great opportunity for adorable children to express their fandom and individuality.

Finding fun character clothing for little ones can be a challenge but not anymore. From heroes to heroines, the brand new Max Fashion superheroes and princess range for kids will make any young one the icon of the household this season.

Little Girls

Dreamy visions of fairy lights, castles, carousels and magic mirrors await!

A truly enchanting range of clothing, the Disney themed ready-to-wear pieces are full of magic, designed to help the young and imaginative fashionista to immerse herself in favourite stories and characters. For little girls, the range of garment designs include tiered skirt dresses and organza sleeves making dressing up time a breeze. Styles are feminine and on trend where designs are teamed with cool and vibrant block colour palettes.

Adults can reminisce in childhood nostalgia and create new, long-lasting memories with their children with the vibrant and enchanting dresses featuring Disney princesses.

Little Boys

Time to suit up! Explore Max Fashion’s new collection to find the outfit needed for his next big mission – whether it is to save the world or go back to school.

Max Fashion’s superheroes collection incorporates top styles with every child’s favorite characters – be it an Avenger, a Marvel superhero or a Star Wars figure. The superhero-themed collection includes wardrobe essentials he needs that will take the guesswork out of dressing up time. Starting at only AED29, pieces can be worn every day for those who don’t want to take them off.

Stylish and comfortable, Marvel tees can be worn on their own or layered with a jacket. The t-shirts are staples that can be paired with just about any style of trousers, jacket or cardigan.

Childhood dreams get a high-fashion upgrade with a series of accessories like chains and coolers, as well as a colorful and eclectic selection of sling bags on offer.

For more information, visit www.maxfashion.com

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About MAX

Launched in the UAE in 2004, Max (www.maxfashion.com) is the largest and most trusted value fashion brand in the Middle East, North Africa, South East Asia & India. With more than 400 stores across 19 countries and an online shopping portal in the UAE, KSA and Bahrain. Catering to the mid-market segment, Max retails its own private label clothing for women, men and children along with footwear, home and accessories. Max derives its success through its value pricing, clarity in merchandise presentation, market positioning and aggressive market penetration. Max is part of the Landmark Group, one of the largest retail conglomerates in the region (www.landmarkgroup.com).

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