What’s in a name? The SOCIATE story

What’s in a name? The SOCIATE story

 SOCIATE, a communications agency in JLT, is cementing
its brand identity in 2020 starting with its widely debated name

29 January 2020, Dubai –
Bvlgari. Hermes. Ikea. Some of the biggest, and most mispronounced brand names, in the world. As we’ve grown, SOCIATE has been pronounced countless different ways. As an agency, we are dedicating 2020 to structure, starting with our name. For PR, Marketing, Events, and Design – look no further than SO-SEE-ATE.


“From 2018’s Bill Gates campaign to 2019’s Ducks In A Row campaign, I’m excited about making a splash with 2020’s SO-SEE-ATE campaign. This two-pronged campaign hopes to educate clients about the extent of our services, and to spark playful debate about how our name should be pronounced”, says Rosa Bullock, founder of SOCIATE.


How SOCIATE got its name


We aim to be an extension of our clients’ in-house team. SOCIATE prides itself in going the extra mile to help our clients achieve their goal.


We associate ourselves with our client’s targets, and achieve them together.


What’s in a name?


A company’s name is the first step in its brand’s journey to success. Committing to a brand name, and maintaining a consistent approach with powerful storytelling, helps make a company synonymous with its industry.


SOCIATE is an international one-stop shop for public relations, marketing, events, and design. Aiming to be an extension of its clients’ in-house team, it prides itself on going the extra mile to meet a client’s needs. SOCIATE is located in Jumeirah Lake Towers and boasts a diverse portfolio.



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