Lootah lights the way for a brighter future; supports Al Jalila Foundation’s breast cancer campaign ‘Pinktober’
Lootah Real Estate Development collaborates with non-profit organisation Al Jalila Foundation to support breast cancer treatment and research in the country
In support of this collaboration, Lootah will donate 2.5 percent of the purchased property price on behalf of the buyers for this charitable act besides other benefits the buyer would gain
Lootah also lights up the façade of its property Living Garden, in shades of pink resembling the colour of the iconic ribbon
UAE, Dubai, October 10, 2019: Lootah Real Estate Development, one of the region’s most prominent real estate developers, puts a spotlight on the breast cancer advocacy by collaborating with non-profit organisation Al Jalila Foundation—a member of the Mohammed Bin Rashid Al Maktoum Global Initiatives, dedicated to transforming lives through medical innovation—for their initiative ‘Pinktober,’ to support breast cancer treatment and research for women across the region.
Supporting the Pinktober campaign, Lootah will donate 2.5 per cent of the purchased property price on behalf of the buyers for the month of October 2019 besides the other benefits they would gain.
Lootah’s initiative is in line with the government’s plan towards creating awareness for breast cancer in the region. The real estate company will also show its support by lighting up the Living Garden façade in shades of pink, just like the iconic pink ribbon.
Saleh Abdullah Lootah, CEO of Lootah Real Estate Development, hopes that this initiative will be able to aid in the treatment and research of this ailment. “Our focus is to create awareness and provide assistance for the treatment and research to cure this cancer. In a highly integrated business portfolio, Lootah is committed to giving back to the society by organising social drives for our tenants, as well as launching CSR programmes. We look forward to a successful partnership with Al Jalila Foundation, and we hope that our collaboration will achieve mutual milestones and contribute to the battle against the breast cancer,” he said.
Breast cancer is the most common cancer affecting many residents—specifically women—in the UAE. Al Jalila Foundation has collaborated with breast cancer support group Brest Friends in 2015 to launch efforts to combat the disease. At present, the foundation has dedicated Dh5 million for treatments that benefitted 34 patients, and for nine research projects led by 32 leadings scientist in the UAE.
Lootah has been actively supporting CSR programmes and initiatives. Earlier this year, Lootah celebrated World Health Day with the residents of Ewan, a project that encouraged the tenants to partake in physical activities. Lootah also conducted a free health check-up for their tenants to lead them towards a healthy lifestyle.
About Lootah Real Estate Development (Lootah):
Since inception, Lootah Real Estate Development has acted as the pioneering real estate development arm of Lootah Holding. Through a culture of excellence and an unswerving commitment to provide the very highest standards of living, Lootah has not only achieved, but exceeded, the most ambitious goals. Already over 1,000 units have been delivered to satisfied occupants, with many more planned for the future.
Lootah Real Estate Development has positioned itself as the leaders in innovation in the real estate development sector, and accordingly became the lifestyle developer of choice within the region recognised for creating modern communities.
Lootah properties are all conveniently located in accessible areas across the city and offer everything from studios to one & two-bedroom apartments and of course townhouses making sure that they cater to all segments whether individuals, young couple or larger families.
Sustainable construction remains a top priority for Lootah, whether through using sustainable materials or the proper management of waste, sealants and coatings the company ensures all its properties are built according the highest standards of quality and sustainability.