A Luxury Multi – Designer Concept Store BOUTIQUE 17 opens its doors in Yas Mall, Abu Dhabi
March 9th, 2018 -Dubai, UAE: BOUTIQUE17 is a luxury multi- brand store launched in 2017 and is in the heart of Yas Mall, Abu Dhabi.
The store is featuring hand-picked collections of designers from around GCC making it a perfect shopping destination for those looking for style and sophistication.
This multi- brand store is a brain child of young Emirati entrepreneur and fashionista Wejdan Al Mutairi, who aims to bring local talent forward and providing young fashionista much like herself who love fashion and enjoy shopping with a place where they can find both seasoned and exciting new designers. The Founder & Owner ofthe boutique says, “I always wanted to start a fashion label but was not very sure where to begin with – while travelling around the world I realised that I must promote our local talent and regional designers. There is lot of potential and we have some amazing designers”.
Created in recognition of great design talents, BOUTIQUE 17 is a stage for customers seeking for luxury brands. It is a unique concept curated for individuals not following the masses but instead seeking unique one-of-a-kind fashion pieces to add to their fashion collections.
The store is bridging the gap between customers and designers from around the world and especially from Middle East.
The store is entirely built with Italian marble and has a very stylish layout with brands presented in customized racks, contemporary lighting is making the store easy to shop and navigate. To enhance the shopping experience, staff at BOUTIQUE 17 is very friendly, well trained in sales techniques, language courses and have intensive product knowledge.
BOUTIQUE 17 brings new extravagance into the UAE fashion scene – currently there are around eight designers on board showcasing a wide range of high-end designs from clothes to accessories. The idea of the store is new, fresh and unique offering a great high-end retail experience. Celebrating the depth of innovation and authentic creativity the designers bring to the scene