DSF- “Shop The Night Away” initiative at DUBAI FESTIVAL CITY MALL


Dubai, United Arab Emirates, 27 January 2019: Dubai Shopping Festival’s (DSF) organisers, Dubai Festivals and Retail Establishment (DFRE), revealed Dubai Festival City Mall as the fourth mall participating in the exciting “Shop The Night Away” initiative.

Shoppers can enjoy extra value offers as they head to Dubai Festival City Mall, one of the city’s most exciting retail, dining and leisure precincts this Wednesday 30 January. As a participant of “Shop The Night Away”, Marks & Spencer will give away a gift with every purchase in store. In addition, footwear and accessories brand Charles & Keith will treat customers to a free bracelet with every purchase in store, whilst American brand Tommy Hilfiger will gift spenders a personalised free backpack for purchases over AED750. Beverly Hills Polo Club will present a free cap to those making a purchase over AED300, while Beautique Fragrances will extend a variety of offers with a massive 30 per cent off on all product prices, a free 100ml perfume with purchases of AED1,500 – AED2,000 and two free 100ml perfumes for purchases over AED2,000. Diesel and Georg Jensen will also shower shoppers with a gift with every purchase.

For more information and a full update on DSF activities, visit http://www.mydsf.ae/ or @DSFSocial and #MyDSF.

DSF is supported by strategic partners which include: Emirates Airline, Emaar (The Dubai Mall), Majid Al Futtaim (Mall of the Emirates, City Centre Mirdif, City Centre Deira), AW Rostamani Group, Al Futtaim Group (Dubai Festival City Mall), Nakheel Malls (Ibn Battuta Mall, Dragon Mart 1, Dragon Mart 2), Dubai Duty Free, ENOC, Al Zarooni Group (Mercato), Meraas, and Etisalat. The key sponsors include: VISA and Jumbo.

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