Deezer reveals the top Fitbit workout songs keeping the world fit

Deezer reveals the top Fitbit workout songs keeping the world fit

One Kiss by Dua Lipa and Calvin Harris is the most listened to track on Fitbit watches globally


Dua Lipa and Calvin Harris’ One Kiss tops the beats per minute chart for fitness enthusiasts picking faster songs for their workouts
Drake’s God’s Plan also dominates Deezer downloads on Fitbit and is one of the most popular songs for a workout in the US, UK, France and Germany  Destiny’s Child Lose My Breath is the most played song on Deezer’s top ranking fitness playlist, Gym Mix
The top music genres across the US, France, Germany and UK for a caloric-burning workout are pop or EDM music

United Arab Emirates, September 5, 2018 – Deezer, the world’s most personal music service, has revealed the world’s most popular workout music genres and songs played on Fitbit wrists. Dua Lipa and Calvin Harris’ One Kiss snatches the crown with a speedy 124 beats per minute (BPM), supporting sports science theories that cranking up the music tempo encourages people to work out harder, faster and often longer.
Since announcing a global music partnership with Fitbit in spring 2018, Deezer has provided Fitbit smartwatch users an on-board music experience, giving them access to more than 53 million songs and 12 themed playlists to motivate them on their fitness journey. Deezer has since been making workouts easy and motivational for Fitbit users by providing them with specially curated fitness playlists, including Run Mix, Marathon Training Mix, Gym Mix, Bike Mix and Powerwalking Mix, all of which can be synced and enjoyed on Fitbit Versa™, Fitbit Ionic™ and and Fitbit Ionic: adidas edition™ smartwatches.

Deezer’s music content allows fitness fanatics to play their favourite playlists, workout mixes and use Deezer’s signature feature, Flow. Flow is a personal soundtrack that uses smart data and editorial recommendations to provide music lovers with the opportunity to discover fresh new tracks as well as play familiar favorites.

The overall list of top 10 songs motivating workouts across the globe and played on Fitbit smartwatches includes:

Dua Lipa and Calvin Harris – One Kiss
Ofenbach – Be Mine
Camila Cabello – Havana
Drake – God’s Plan
Rudimental – These Days
Petit Biscuit – Waterfall
Sigala – Lullaby
Bruno Mars – Finesse (Remix) [Feat. Cardi B]
Ed Sheeran – Shape of You
Marshmello & Anne-Marie – Friends

Deezer Listening Trends Fueling Fitbit Workouts Around the Globe:
Deezer evaluated the most popular tracks from Fitbit smartwatch users around the globe and discovered that in addition to Dua Lipa and Calvin Harris’ One Kiss, upbeat tracks from global artists such as Ed Sheeran’s Shape of You, Camila Cabello’s Havana and Marshmello & Anne-Marie’s FRIENDS kept fitness fans moving to the beat.

Across the US, UK, France and Germany fast-paced music tracks are the most popular for a workout. However, research shows that people across the globe opt for a completely different set of songs when gearing up to sweat.

Drake’s God’s Plan hits the number one spot in the US for Deezer downloads on Fitbit. Nineties nostalgia appears to keep US Fitbit users moving with Destiny’s Child Lose My Breath hitting most streamed track on Deezer’s Fitbit Gym Mix, despite its release over 14 years ago. Deezer’s data also shows that Americans often accompany a workout routine with Deezer Next artist Zak Abel’s empowering track, Love Song.

Brits prefer to sweat to Dua Lipa’s One Kiss when finding inspiration for a workout, with other iconic artists including Ed Sheeran, Rudimental, Drake, Lil Dicky and Little Mix high up on the music list for raising heart rates.

In France, where house music is famously popular in nightclubs, many local Fitbit users are enjoying DJ duo Ofenbach’s hit tracks Katchi and Be Mine when they get in the zone for a big workout. The French are also most likely to pound the pavement to the beats of Cuban-American Camila Cabello’s Havana.

Germans searching for the perfect workout track are most likely to choose local rapper Olexesh’s song Magisch.

Global data also indicates that fitness enthusiasts are choosing particular playlists to fuel specific types of workouts, with Jack Ãœ most popular for running. Macklemore & Ryan Lewis is best for a marathon session, Destiny’s Child for a gym session and Kodomo and Small Black for cycling and walking.

Robin Vincent Global Moods Editor from Deezer says: “Music can be an incredible motivator when it comes to hitting the treadmill and reaching fitness goals, and it’s great to see so many people across the world giving their workout a boost with Deezer and Flow. It’s always nice to leave the phone at home while working out and, with Fitbit, people in different countries can listen to the songs they want on personalised playlists for running, cycling, walking and hitting the gym!”

For more information, research, additional streaming data or comment, please contact Rebecca Bridge.
T: +44 (0) 20 79323657
E: rbridge@goodrelations.co.uk

About Deezer
Deezer connects 14 million monthly active users around the world to 53 million tracks. Available in over 180 countries worldwide, Deezer gives instant access to one of the largest and most diverse global music streaming catalogue on any device. Deezer is the only music streaming service with Flow, the unique mix of all your old favourites and new recommendations in one ever-changing stream. Based on an intuitive, proprietary algorithm and created by people who love music, it’s the only place to hear all your music back-to- back with fresh discoveries tailored to you. Deezer is available on your favorite device, including smartphone, tablet, PC, laptop, home sound system, connected car or smart TV.

Making music happen since 2007, Deezer is a privately held company, headquartered in Paris with offices in London, Berlin, Miami and around the world. Deezer is available as a free download for iPhone, iPad, Android and Windows devices or on the web at deezer.com. For the latest news on Deezer go to Deezer.com/company/press

About Fitbit
Fitbit helps people lead healthier, more active lives by empowering them with data, inspiration and guidance to reach their goals. As the leading global wearables brand, Fitbit designs products and experiences that track and provide motivation for everyday health and fitness. Fitbit’s diverse line of innovative and popular products include Fitbit Charge 3™, Fitbit Alta HR™, Fitbit Alta®, Fitbit Ace™, Fitbit Flex 2®, and Fitbit Zip® activity trackers, as well as the Fitbit Ionic™ and Fitbit Versa™ smartwatches, Fitbit Flyer™ wireless headphones and Fitbit Aria 2™Wi-Fi Smart Scale. Fitbit products are carried in over 39,000 retail stores and in 86 countries around the globe. Powered by one of the world’s largest social fitness networks and databases of health and fitness data, the Fitbit platform delivers personalized experiences, insights and guidance through leading software and interactive tools, including the Fitbit and Fitbit Coach apps, and the Fitbit OS for smartwatches. Fitbit Health Solutions develops health and wellness solutions designed to help increase engagement, improve health outcomes, and drive a positive return for employers, health plans and health systems.

Fitbit and the Fitbit logo are trademarks or registered trademarks of Fitbit, Inc. in the U.S. and other countries. Additional Fitbit trademarks can be found at www.fitbit.com/legal/trademark-list. Third-party trademarks are the property of their respective owners.

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